Objectives

• Introduce Headless CMS to promote decoupled architecture.
• Omnichannel content.
• Streamline the workflow for content editor users to prepare, preview, and schedule content changes.
  • Create customizable interfaces to maximise productivity.
• A single modern, API-first platform.
  • Manage structured content with fully decoupled write and read APIs.
• An improved developer experience, with shorter lead times for developing new content structures and digital experiences around content.
• Support for multivariate testing with different versions of content. This would require is to migrate from VWO to Optimizely.
• Multiple environments support for staging changes.
• Remove the need to do complicated releases to update already existing content models.
• Regional autonomy
• Publish in multiple languages and at different embargoed times or time zones. Granular locale settings and scheduled publishing help you launch on time, every time.
• Separated governance
  • Manage users easily with roles and permissions to safeguard content.
• Introduce secure previews
  • Preview drafts and completed entries without worrying about leaks or service disruptions.